A hair and lash specialist set to take Melbourne by storm! I loved creating this chic, sophisticated and edgy identity.

Addressing the brief requirements, I selected a bold yet elegant serif font for the lash element and soft handcrafted watercolour strokes (thanks to @setsailstudios) to represent hair, which came to me as a natural solution and created great contrast between the two elements.

Olivia was one of those dream clients that was happy to trust the creative journey and shared a vision of clean and minimal design. We then worked on the supporting digital and print collateral, as well as a Wix website with a booking system so she can take appointments online.

"Makes your dream a reality. Exceeded all my expectations. Amazing customer service always reachable. Mel you have designed and created a masterpiece thankyou so much for going above and beyond I couldn’t be happier!"

Olivia Lowden | Owner - Lash & Hair Co

Lash and Hair Co | Identity Creation
Lash and Hair Co | Price List Cards
Ready to find out how I can bring your brand to life?
Take a moment to complete my below Briefing Questionaire or feel free to get in touch to chat about all things brand.


Creative Director

+61 421 482 263

  • Grey Facebook Icon
  • Grey LinkedIn Icon
  • Grey Instagram Icon

Thanks! Message sent.

© 2020 Melissa Fato. All rights reserved. Melbourne, Victoria, Australia.