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RULE2FITNESS

PROJECT | DESIGN

Josh has been my part time personal trainer for the last few years (part time due to my ever fluctuating motivation levels lol). He mentioned that he felt that his branding needed a refresh, so that's exactly what I did for his PT business, Rule2Fitness. After receiving the brief during a PT session, I went away and brainstormed some ideas, researched his competitors, created some moodboards, and came up with a range of concepts. He was drawn to the simple wordmark styles and with his feedback, I refined the final concept to what you now see - a sharp and fresh look! 

MELISSA FATO

Creative Director

mail@melissafato.com

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Please note my work days are Mondays, Tuesdays and Thursdays.

© 2021 Melissa Fato. All rights reserved. Melbourne, Victoria, Australia.

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Feel free to get in touch to chat about all things branding or fill out my Briefing Questionnaire below to submit your project for review.

It's all about quality not quantity for me. I only work with a handful of clients at any one time so that I can give each and every brief the attention it deserves. By carefully assessing each project, I want to ensure we are a good fit for one another and our values are aligned.
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